23, Jun 2024
The suit is straight and always wins, but he looks satisfied. He looks at his players with a smile.

But for a second, his face suddenly changed and he asked, "Where is Fabio? !”
A group of players looked at each other, and then a voice in the crowd said weakly, "It seems that he didn’t add your platform boss …"
The last shot is that Fabio Coentrao is lying on the sofa with his feet up on the coffee table, watching the high-definition blockbuster, while the mobile phone on the coffee table is very quiet on the screen of the TV …
……
Don’t get me wrong, it’s not that Lazio players are really playing with the speed of life and death. Recently, many European TV stations have broadcast an advertisement closely, depending on whether it’s the soundtrack or the picture, and the shot is like a Hollywood movie
Because Lazio players appeared in the show, and the plot was interesting, the music was lively and lively, which quickly spread all over Europe.
In the end, people can’t help but think of the ever-victorious angry expression and Coentrao’s ignorance. Everyone mourned the fate of Coentrao …
This is an advertisement announcing a special business-an instant messaging software.
The business logo appeared at the end of the advertisement.
A green chat bubble figurine and a white chat bubble figurine face are its English name "* * * * * *".
This logo will definitely make the audience in China feel familiar, because yes, it is actually a China software.
This is Lazio’s latest sponsorship contract, and they have become the promotion partners of Penguin, a new real-time multiplayer chat communication software launched by China science and technology enterprise.
To put it simply, Penguin sponsored Lazio and got Lazio endorsement.
So Lazio players and coaches all advertised.
This software is also a market in China, and soon it has another name "* *" in China!
……
Italian media were just complaining that Lazio has become more and more China-oriented, and as a result, Lazio proved that they still have the potential to tap new China enterprises and found an endorsement in Lazio!
This is the biggest endorsement contract reached after Lotito went to China this summer. Three years, three million euros, an average of one million euros a year.
For Penguin, the newly launched prestige software urgently needs to expand its influence and market share, which is naturally a very beautiful move for Lazio, an international top team.
With the help of Lazio’s fame, their popularity has reached the European market and expanded overseas markets. At the same time, for the China market, Lazio can be invited as an endorsement. Naturally, this is a high-end atmospheric product, which also helps to promote the positive image of production in the Chinese market and attract more production grades.
Therefore, this video advertisement is not only distributed in overseas markets, but also broadcast simultaneously on China National Television and the Internet.
Many fans were pleasantly surprised, and this creative and well-made advertisement on the Internet also caused a heated discussion. At one time, Penguin software became the focus of people’s hot discussion.
Everyone also joked that there was no platform for winning * * in the advertisement, which led to the failure to train Coentrao.
All kinds of black segment outlets
But what they didn’t expect was that it was not long after that that Lazio club officially announced that Coentrao had left the team and that he had joined Real Madrid at a price of 20 million euros!
Even the European media took this advertisement as an example.
"In the advertisement, Coentrao became the unlucky guy, but I didn’t expect Rico Coentrao to leave Lazio!"
"Is advertising virtual or real? At this moment, Lazio club has made people somewhat confused with each other. Is this scene the last suspense answer in the advertisement in reality? Coentrao missed the team’s joint day because he didn’t pay attention to the platform, which caused constant anger. Did he finally get kicked out of Lazio for this reason? "
"Of course, advertising, after all, is an advertisement, which can’t really affect the reality. If Lazio really sells Coentrao because he didn’t pay attention to the coach’s platform, it can be said that Lazio is a bunch of idiots from management to coach … Actually, Coentrao’s departure and this advertisement is nothing. He has already decided to leave the team in the second half of the season, and he expressed such a willingness .. Lazio has been looking for a buyer for Coentrao this summer .. Why did Lazio announce Coentrao’s departure not long after this advertisement was released?
Some reporters went to interview Chang Sheng and asked him if he really had such a platform.
Chang Sheng nodded and admitted, "In fact, there is indeed such a platform in the team. Generally speaking, I will inform you of any news and arrangements on this surface so that you can get ready. Of course, the advertisement is exaggerated. I won’t do that …"
A reporter asked what the platform account of Changsheng was, and Changsheng said with a smile, "The platform account of the team department is confidential."
……
A creative advertisement put * * and Penguin Company in front of fans all over the world, and then the real transfer event happened in conjunction with the advertisement, which made * * become the focus of public discussion.
This topic extension is an extra effect of advertising, which even advertising companies and sponsors did not expect to be a "windfall" …
An advertisement has become a hot topic of socialization, which is the highest level of advertising.
I didn’t expect it to be achieved like this.
It was an accident, of course. Coentrao left Lazio because he wanted more chances to play. A player who played for Lazio for many years left. It should be a sad thing to come, but suddenly he became a little happy because of this advertisement …
After Coentrao left, Lazio quickly announced the signing. They announced the transfer of 5 million euros from Kazan Ruby and brought in Italian U21 international salvatore bocchetti to fill Coentrao’s left position.
Bocchetti is happy to join Lazio.
In an interview, he said, "I’ve always dreamed of playing in a regular hand, and now my dream has come true!"